Under Armour App Icon Redesign

In the fall of 2015 the design team at Under Armour’s Connected Fitness division set about redesigning the app icons for our UA digital products: UA Record, MyFitnessPal, MapMyFitness, and Endomondo. The goal: Create an icon and naming system that reflects our products and experience strategy, and a solution that unifies existing apps and brands,…

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Navigating the Design Process in an Agile Environment

How do you integrate the traditional design process into the highly structured world of Agile Development? Designers often have a hard time with agile, pointing out that the creative process is not linear—you can’t schedule a moment of creative inspiration. We at Under Armour Connected Fitness have worked to solve this problem by creating a…

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